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Comparison 2026

Custom Real Estate Website vs ImmoScout24

ImmoScout24 charges from €29 per listing or hefty monthly fees. With your own website, you market independently.

No listing fees – your own brand

nopex

Your custom solution

ImmoScout24

Real Estate Portal

Cost Comparison

Cost Comparison

What does ImmoScout24 cost you — and what about a custom solution?

Cost Type
nopex
ImmoScout24
Monthly costs
From €49/month
From €0 + listing fees
Per listing
€0
From €29 (Regional)
At 20 listings/month
€588/year
From €6,960/year
Up to €6,400Savings in Year 1

With 20 listings per month, your own website saves over €6,000 in listing fees in the first year.

Prices as of March 2026. ImmoScout24 prices vary by region and package.

Feature Comparison

Features in Detail

Feature
individually built withnopex
ImmoScout24
Property listings
Own brand / domain
Lead data

ImmoScout filters contacts

No listing fees
Exposé generator
Search / filter function
Reach

ImmoScout has millions of users

Local SEO
Virtual tours
Newsletter & matching
Full support
Limited
Not available
Your Advantages

Why a custom solution is better

No listing fees

Every listing on ImmoScout costs from €29. On your own website, you list unlimited properties – at no extra cost.

Own brand instead of portal

On ImmoScout, you're one of thousands of agents. With your own website, you build your brand and trust.

Direct lead contacts

ImmoScout filters inquiries and shows prospects other offers. Your website: direct line to every prospect.

Local SEO powerhouse

An SEO-optimized agent website ranks for local property searches – generating free leads long-term.

Conclusion

Our Conclusion

ImmoScout24 is unbeatable for reach. But the dependency on listing fees and loss of your own brand hurts long-term. Recommendation: Own website as main channel with ImmoScout as a supplementary listings channel.

This comparison is for informational purposes (§ 6 UWG). All information to the best of our knowledge, as of: March 2026. Prices and features are subject to change.

FAQ

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Antworten zum Vergleich: eigene Lösung vs ImmoScout24.

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